Victorian government announces $150 million package for sport, tourism and creative industries
13.05.2020

Victorian government announces $150 million package for sport, tourism and creative industries

Photo by Mark Gambino/Arts Centre Melbourne
Words by Talia Rinaldo via Forte

The state government wants to ensure that Victoria’s ‘experience culture’ survives the COVID-19 shutdowns.

The Victorian government has today revealed its ‘Experience Economy Survival Package’ aimed at supporting Victorian sport, tourism and creative industries, with $150 million allocated to save jobs and ensure our best experiences are available on the other side of the COVID-19 pandemic.

The Experience Economy Survival Package unveiled will support sporting clubs and competitions across the state – from grassroots to elite – as well as major tourist attractions, galleries and museums, and the racing industry. Together, these sectors contribute nearly $70 billion to the Victorian economy and support hundreds of thousands of jobs, but they have been hit hard by measures to slow the spread of the virus and save lives.

The investment will help these industries ride out the impacts of the pandemic and reboot, rebound and recover.

Within the package, $40 million will be allocated for community sport and recreation bodies including state sporting associations, leagues and clubs, $16 million will go to national sporting organisations, and $5.3 million will support the State Sport Centres Trust and the Kardinia Park Stadium Trust. The Government will also invest $44 million in the state’s racing industry, to help secure jobs and bolster racing clubs across the state.

“Victorians love turning out for big events and while they can’t do that currently, this support will go a long way to making sure our tourism, sport and racing bodies can rebound quickly as restrictions are lifted,” Minister for Tourism, Sport and Major Events Martin Pakula says.

In fantastic news for arts and music industry, more than $32 million will be allocated to support creative agencies and initiatives, including funding for the Geelong Arts Centre, Museums Victoria, National Gallery of Victoria, Arts Centre Melbourne and Melbourne Recital Centre and $6 million for live music industry workers and to bolster the oversubscribed Sustaining Creative Workers initiative.

These funds are in addition to the $16.8 million support package recently announced for creative industries (you can read about that here) and bring the total survival package for jobs in the creative sector to more than $49 million.

The package also includes $11 million for Victoria’s tourism industry, with funding for the Emerald Tourist Railway Board (Puffing Billy) and other not-for-profit and privately-owned visitor attractions, plus regional tourism boards and the Victorian Tourism Industry Council.

“Victoria has the best galleries, museums and performance venues in the country – and one of the best live music scenes anywhere in the world,” adds Minister for Creative Industries Martin Foley. “They are central to life in this state and this funding is vital to safeguarding jobs in the $31 billion creative industries economy.”

Find out more about the Experience Economy Survival Package here.

This article originally appeared on Forte.