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Whats on for the first ever National Barista Day

2019 will see the inauguration of Australia’s National Barista Day. Why is it important that we recognise our baristas with an official day?

Australia leads the way globally in coffee culture, so Almond Breeze and Baristas for Baristas felt it was time to give thanks to the people behind the machines who fuel our lives everyday. A recent survey we conducted found that 79 per cent of Australian baristas feel valued, but we want that percentage to be 100 per cent – hence what sparked the idea for the day. 

How can regular coffee enthusiasts and the general public alike show their support for baristas in the lead-up to National Barista Day?

We’ve been asking the whole of Australia to get behind National Barista Day and show their barista (or themselves) some love by nominating them on the Baristas for Baristas website. Customers, colleagues or strangers are encouraged to submit a form detailing why their barista deserves to be championed.

Some very special and hardworking baristas will be recognised for their work on National Barista Day. What can successful nominees expect to receive on the day?

We will be crowning one barista Australia’s Barista of Choice, and they will receive a $5,000 cash reward and a money-can’t-buy-experience with a world leading barista. Nine barista champions will also receive a $1,000 cash reward. The cash reward is to be used to help the baristas achieve their dreams. Whether that’s to travel, develop skills through training, or to help supercharge a business – it’s about championing our heroes.

Are there any other festivities or celebrations planned for the big occasion?

On the day we’ll be announcing Australia’s Barista of Choice, as well as releasing the results of the biggest ever research survey into Australian barista culture, which will be available to download as an e-book on the Baristas for Baristas website. 

 

 

The first National Barista Day goes down this Friday March 1. Head to the Baristas for Baristas website for more information, and to nominate your barista for the Australia’s Barista of Choice award.